Resources

A Buyer's Guide to Business Coaching

There are plenty of books out there about how to become a coach, various coaching methodologies and models and even how to be your own coach.  There are few books however that focus on the buyers, rather than the coach or the coachee.Having seen all three sides of the triangle, Brian Wishart was well placed to research best practice and present a useful and practical guide.

It is clear that all of the signs in the market are that coaching is growing as a discipline. HR consultancies, outplacement firms and Consultancies all seem to be beefing up their coaching divisions, ready to supply the burgeoning market. Alongside the larger organisations, legions of newly qualified business coaches are entering the market every month. Coaching is here to stay and more and more organisations will need help to navigate their way through the potential minefields of finding, contracting, managing and exiting coaches.

The book is designed as a useful and practical resource.  It has a no a no-nonsense, business tone includes case studies and real life stories that bring the points to life in a meaningful way. The message is simple.  Coaching should be treated as a business resource to be bought like anything else.  While no coach would like to be thought of as a commodity, we believe there is too much subjectivity in the decision-making process and too much money wasted as a result.

Have a look at the web site and click below to buy a copy.

www.buyersguidetobusinesscoaching.com

Also watch this space for downloadable tools and resources associated with the book...